Encyclopedia

The markup is an additional amount that is added to the final price to determine the sale of a product.

The line extension is a marketing strategy implemented by the company.

The term "Just in time" literally means "just in time" and refers to a production system that dictates the manufacturing of products based on market demand.

Inventory management, or the management of inventory, encompasses all those activities that are able to contain the costs of managing stock while maintaining a supply of goods that can meet all customer needs.

The inventory turnover ratio measures the speed at which goods move through warehouses and calculates all sales of a product and its average stock level over a given period of time.

The aggression index is used to assess the position of a brand or a product relative to other competitors.

The hit is a calculation used to determine if the server's power on which the website resides is sufficient to support the generated traffic.

The registrar is an intermediary between the end customer and the web service.

Hosting is a useful space for containing web pages that is connected by a server.

The fringe benefit is a form of compensatory payment that is entitled to certain categories of employees, which is arranged in addition to the monthly salary.

When discussing frequency, reference is made to the average frequency which, in relation to a period of time, indicates the average number of times that subjects belonging to one's target group have viewed the message during an advertising campaign.

The frequency cap refers to the number of times a single user sees a specific advertisement; this data is present, for example, in the statistics of Facebook Ads.

Focus groups are qualitative interviews in which a coordinator prescribes discussion topics to a small group of participants.

The FOB is the acronym for Free on Board, which means "free on board.

The flight belongs to the category of billboard advertising.