Encyclopedia

The out of stock, also known as stockout, occurs when the inventory of an item is depleted in the warehouse or at the point of sale.

Lead time is translated as "throughput time" and it is the time it takes for a product from its initial phase to delivery.

The definition of inventory concerns the stock of goods and materials that a company has.

The database is a collection of data stored in a computer for information management. These data, in practice, store, retrieve and process information; therefore, databases are nothing more than an organized repository of data.

The DNS, or Domain Name System, is the system that converts IP address numbers into domain names.

Ping, also known as Packet Internet Groper, is a unit of time measurement expressed in milliseconds.

When talking about the attribution index in marketing, it refers to the identification of events that lead a consumer to their intention to make a purchase, or directly to the purchase itself.

When discussing recall rate in the context of marketing, it refers to how a certain number of consumers remember a specific advertising message.

The Sell out is a unit of measurement that concerns the sales made directly by retailers or retailers to the final buyers. It is measured over a de...

Referral involves referrals or recommendations from individuals who get in touch with the company and suggest to third parties to turn to that same company for its excellent performance.

In the context of commerce, the term "unsold inventory" refers to all those goods that for some reason end up being unsold, contrary to what was planned.

Local Store Marketing is a specific marketing model strongly focused on promoting a business within its local area.

When we talk about pay per click, we are referring to a type of online advertising space purchase based on paying only for the clicks received.

The feedback is used when we are asked for a response, that is an opinion, a judgment, or an interpretation of what has been said.

Pricing is the process of determining the price of a product or service.