The term slider refers to a series of online photographs that automatically scroll on a web page.
Sliders on web pages have various purposes:
- They display a series of information to demonstrate how the company's services have helped other customers;
- They show an interesting image gallery about the products and other curiosities about the company (often, but not always, in fullscreen).
For converting users into customers, images play a crucial role because they convey important information about the company and have the advantage of making the company's image and benefits memorable in the user's mind.
Sliders, which can also become image carousels, are usually present on all static pages of the site, to showcase locations, past experiences of the company, staff, and everything that can make the user understand the advantages regarding the company.
What are the advantages of sliders?
Sliders bring several advantages to your website, for example:
- They display a sequence of items without requiring the viewer to move their eyes from the same point on the page;
- They are used to show the difference between before and after a service provided by the company has been carried out, and can be easily inserted without damaging the code structure through plugins, simply by applying the right shortcode.
Many times you have entered a website and been immediately attracted to it, thanks to the prominently placed images that convey naturalness and emotion, as well as the slogan that stands out, accurately addressing your needs and the reason for your visit.
Sliders offer content that attracts customers when they land on a particular web page; first impressions are crucial in convincing users to stay on the site and convert into customers.
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