Define the target age range (minimum and maximum) for the sponsorship

Content:

This guide explains how to set the minimum and maximum age of the target audience for sponsoring your post (valid for both Facebook and Instagram).

Procedure

1. Scroll down to the section titled Sponsorship.

2. Make sure the sponsorship option is active by checking the Sponsor post box.

  • Note: If the box is not checked, targeting options will not be visible.

3. Within the targeting section that appears, locate the row containing audience settings (Gender, Years, Budget, Duration).

4. In the field labeled Years, you will find two dropdown menus side by side.

5. Use the first dropdown menu to select the minimum age of your target audience (for example, 18).

6. Use the second dropdown menu to select the maximum age of your target audience (for example, 65).

The selected age range will be applied to the ad set for sponsoring the post.