Description: This module allows you to define operational and compliance rules for managing the contact list and sending marketing communications via email.
What is it for? (Practical examples)
Use it to optimize the management of your contact list and ensure the compliance of your communications.
- Automatic list cleaning: Automatically remove inactive or invalid contacts to improve your email deliverability.
- Legal compliance: Enable the Double Opt-In (DOI) system to ensure that every subscriber has explicitly confirmed their willingness to receive newsletters.
- Custom branding: Remove references to the Framework360 system from the footer of sent emails.
Main features
The settings defined here apply to all email marketing campaigns managed by the system.
- Automatic contact management: Define rules for automatic deletion and unsubscription of contacts generating delivery errors (bounces).
- Opt-In control: Configure the double confirmation mechanism (Double Opt-In) for new subscriptions.
- Notifications: Ability to receive real-time alerts when a user decides to unsubscribe.
- Email Branding: Option to hide system credits in the footer of sent emails.
How to configure
Access this section to define the general preferences of your newsletter platform.
| Option | Description |
|---|---|
| Enable automatic deletion | If selected, the system can initiate automatic procedures to remove inactive or non-engaging contacts, helping keep the list clean. |
| Enable Double Opt-In Newsletter | If selected, every new subscriber must confirm their email address via an automatically sent link before being added to the list (recommended for compliance). |
| Receive notifications on unsubscription | If selected, you will receive an email notification each time a user unsubscribes from one of your lists. |
| Automatically unsubscribe contacts who do not receive emails | Enables automatic unsubscription for contacts generating "bounces" (e.g., nonexistent addresses or full mailboxes), improving sender reputation. |
| Hide credits in email footer | Removes the reference to Framework360 that appears by default in the footer of sent communications. |
Automatic integrations
The settings of this module directly affect the following automated processes:
Automatic contact list management
The system uses the rules of Automatic Deletion and Bounce Unsubscription to continuously monitor your list quality. This ensures that your campaigns are sent only to valid and active addresses, reducing error rates and improving communication effectiveness.
Subscription flow
The Double Opt-In option automatically integrates with all subscription forms on your website or landing pages, ensuring that the confirmation process is managed consistently and compliantly.
