An affiliate site is nothing more than a website that allows its manager to earn a percentage on the sale of a product, provided that the purchasing process for such product starts from their site and concludes on the one responsible for selling it.
The practice of affiliation has long been very widespread in the world of online sales, and generally brings benefits to both parties involved.
How an Affiliate Site Works
We have seen in broad terms what it involves. Let's take a closer look at how an affiliate site works.
To begin with, obviously, you need to have a website where you can display links that will redirect users to the site that sells the product. Creating a website is not so difficult.
At this point, half of the work will already be done, since only a few steps are needed to become an affiliate. Generally, it is the selling site that determines what percentage rate will be given for each sale made through the affiliate site's link.
If we take Amazon as an example, it is important to know that the percentage it recognizes to the affiliate ranges between 1% and 10%. This depends on the category and type of item sold.
For Amazon, however, the matter is even more complex because in assigning the commission it also takes into consideration the conversion rate, meaning how many consumers actually make a purchase among those who click on the link on the affiliate site.
In the case of another e-commerce giant, Alibaba for instance, the percentage starts at 8.5% but can rise up to 50% in particular cases.
How convenient is it to have an affiliate site
In most cases, it is always advisable that this choice represents a secondary and supplementary source of income, rather than a primary one.
This is because in many cases all revenues deriving from this mechanism do not lead to substantial sums in the affiliate's pocket.
At least not if the user traffic remains of average magnitude. To put it very simply, affiliation is great for rounding up the salary.
But this does not apply to all circumstances. There are cases where earnings can at least aspire to be more substantial.
These are the cases where the affiliated site specifically deals with a niche market or product, with few competitors, and which has excellent chances of capturing most of the users interested in the product it deals with.
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